by Angela Guess
Jakki Geiger of Informatica has composed a list of ten traits shared by most of Informatica’s MDM customers. The first three traits: ” (1) Company size is $500M+. (2) Experiencing rapid company growth, likely due to mergers and acquisitions. (3) Facing a compelling event such as a new regulation (examples include WEEE in Manufacturing, Basel III in Financial Services, Sunshine Act in Pharmaceuticals) or a change in business dynamics that results in a drop in revenue or profit, triggering a renewed focus on efficiency and cost savings.”
The list goes on, “(4) Starting to view their data as a strategic asset and as a lever for strategic initiatives, but aren’t confident in the quality of their data yet (See Constellation Research’s Report on Customer Data: The Missing Link to Strategic Success by @rwang0). (5) Experiencing pain because business-critical data is fragmented, duplicated and inconsistent across the systems in the organization. Did you know that managers at companies without MDM spend 60% more time searching for data than managers at companies with MDM? (See Creating a Complete Customer View: Best Practices in Master Data Management by Aberdeen’s @peterostrow).”
See the rest of the ten factors here.
