by Angela Guess
Reuven Cohen recently wrote an article for Forbes regarding the unstructured future of cloud computing. He writes, “There seemed to be an underlying sense [at a recent conference] that cloud computing is no longer the new kid on the block with one person noting that ‘the shine is gone.’ Regardless of the whether cloud is or isn’t exciting for some, it’s become pervasive. In a conversation with Michael Skok, a venture capitalist at North Bridge Venture Partners, he told me that cloud computing has become the standard operating procedure for any company looking at building or deploying software today. It’s no longer a question of whether a company should deploy to the cloud, but instead how and when.”
Cohen continues, “The economics of cloud was another popular topic at the conference. One of my favorite new startups at the conference was Portland, Oregon based Cloudability, which focuses on cloud cost management. The company’s service shows you what you’ve spent to-date and predicts what you’re going to spend for the month. Cloudability’s co-founder JR Storment told me that it’s daily reports and budget alerts ensure that you’re never surprised by overages and spikes. It’s an impressive and visually appealing service.”

















