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Aricent Launches Cognitive Services to Bring AI into the Customer Experience

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by Angela Guess

According to a new press release, “Aricent, a global design and engineering company, today announced the launch of Cognitive Services to enhance customer engagement and brand loyalty in a digital era. Artificial Intelligence (AI) is top of mind today for most business leaders who seek to provide unique value around their products and services for a truly compelling customer experience. AI is a wide ranging category containing many capabilities including Natural Language Processing, Natural Language Understanding, Machine Learning, Deep Learning and Computer Vision. However, launching successful products and services powered by AI is challenging. As per Gartner Research report titled Top 10 Strategic Technology Trends for 2017*, ‘Significant investment in skills, process and tools is needed to successfully exploit these techniques in terms of setup, integration, algorithm/approach selection, data preparation and model creation’.”

The release goes on, “Aricent is introducing Cognitive Services that spans service innovation, design, strategy, software and hardware development. Aricent, with design and strategy from frog, can help companies form a vision for a product that ensure that prototypes can effectively scale into production. ‘The new recipe for product development is a trifecta of design intelligence, data engineering and applied data-driven algorithms,’ said Walid Negm, Chief Technology Officer, Aricent. ‘If a company stays focused on the customer experience then they can drive a revenue stimulus through artificial intelligence. Aricent’s approach is to optimize for the human element as well as the business outcome. We are investing in R&D to make the developer experience incredibly easy across model generation, GPU based neural network modeling and be-spoke cognitive architectures,’ he added.”

Read more at Marketwired.

Photo credit: Aricent

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