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Big Data Implementation: Benefit, Not Burden

January 8, 2013

size-600x600by Angela Guess

Patrick Kennedy of Real Business recently discussed how to make Big Data a benefit to your business and not a burden. He writes, “Although big data is a relatively new phenomenon, the principles that underline its management have been tried and tested for years. Businesses should not lose sight of these principles amidst all the hype: Big data should not result in a big headache. Businesses need to start looking at principle ways of managing the increasing volume within their available resources and budgets. The key to getting it right is to adopt a robust, yet flexible information management framework that can adapt and grow with the business’ understanding of big data. This will provide a structure that the company can build upon as the full impact of big data becomes clear.”

He goes on, “By considering the following checklist, you’ll be able to manage whatever comes your way and can start managing big data as a benefit rather than simply seeing it as a burden: (1) Define your business goals and objectives, then build your big data strategy around them. (2) Shrink the problem: make the challenge manageable. Everything is changing too rapidly to find the perfect solution for every problem. Decide which information is of greatest potential or risk to your business and focus your time and resources on harnessing that. (3) Prioritise and get to grips with incoming data. Understand what you need to keep and consider deleting the rest. Big data can be messy, so don’t waste too much time cleaning everything.”

Read the rest of the list here.

photo credit: Real Business

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