Big Data News, Articles, & Education

Big Data as a Service v. Hadoop

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by Angela Guess Tim Waltermire of Forbes recently wrote, “If you’re a CMO today, I expect you are chomping at the bit to get into this whole ‘big data’ craze: taking the data sets you have already collected and mining them for insights and trends you can then leverage to market your products, connect with…

Melissa Data Advocates Big Data Quality and Big Data Blend Practices for Authoritative Big Data Analytics

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by Angela Guess According to a new article out of the company, “Melissa Data, a leading provider of contact data quality and data enrichment solutions, today advocated data quality practices as critical to maintaining the validity and power of Big Data analytics. The firm will provide details in a PentahoWorld training presentation slated for October…

Wharton and IBM Partner on Big Data Education Program for Marketing Execs

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by Angela Guess Nathalie Tadena of The Wall Street Journal reports, “To help chief marketing officers navigate the explosion of data available, International Business Machine Corp. and the University of Pennsylvania’s Wharton School are launching a new executive education program focused on big data and analytics for marketing executives. Forty-eight CMOs, chief customer officers and others…

Big Data, The God Particle, and a Natural Symphony

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by Angela Guess Steven Kotler of Forbes recently wrote, “It’s a puzzle wrapped in an enigma wrapped in a symphony. It’s the Higgs boson, the so-called God particle, the greatest physics find of the 21st century, turned into music. Chamber music, to be exact… To commemorate the 60th anniversary of CERN—the Swiss institute where the…

3 Key Ways Semantic Web Technologies Can Make Big Data Smarter

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by Angela Guess Alok Prasad and Lee Feigenbaum recently shared three key benefits that semantic web technologies can bring to Big Data in a business setting. First off, semantic technologies “[Provide] end-users increased ability to self-manage data from varied sources Users need to be able to search, access, aggregate, curate, filter, visualize, analyze, collaborate and…

Big Data is Helping Us Explore Space Like Never Before

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by Angela Guess Ilya Golubovich of Venture Beat reports, “In 2018, a group of organizations from all of the world will begin construction of the largest radio telescope ever built, the Square Kilometre Array (SKA). With one million square meters of collecting area and enough optical fiber to wrap around the Earth twice, this marvel…

Using Big Data to Find Entrepreneurs Before They Start Companies?

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by Angela Guess Priska Neely of NPR reports, “With predictive analytics, Amazon can figure out what you’ll buy next, Netflix knows what you’ll watch next and Target can guess if you’re pregnant. In the world of venture capitalism, some firms have used predictive analytics to try to figure out which startups to invest in to…

IBM Provides Clients Superior Alternative to x86-Based Commodity Servers

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by Angela Guess According to a new article out of the company, “IBM [on Friday] introduced a new range of systems capable of handling massive amounts of computational data faster at nearly 20 percent better price/performance than comparable Intel Xeon v3 Processor-based systems – providing clients a superior alternative to closed, commodity-based data center servers.The…