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Interana Survey Reveals 70% of Organizations Struggle to Find Critical Data Insights

By   /  May 29, 2017  /  No Comments

by Angela Guess

According to a recent press release, “Interana, the leader in interactive behavioral analytics, today announced findings from its inaugural State of Data Insights Report.Interana surveyed nearly 200 respondents from a variety of companies and roles––ranging from startups to Fortune 500 companies, C-level executives and VPs to individual contributors––to assess how today’s businesses access, use, and analyze data. Results indicate that the majority of respondents find shortcomings in their current analytics solutions, with nearly 70% of organizations encountering behavioral questions on a weekly to monthly basis that they could not answer using their current tools.”

The release continues, “As organizations continue to learn how to turn the massive amounts of data they collect into insights that lead to action, they need solutions that are flexible, fast, scalable, and available to the majority of employees. Yet, the Interana survey demonstrates that these key functions are not always easy to obtain. Nearly a third of those surveyed cited slow query speeds as one of their top analytics pain points, with 73% of those surveyed indicating that it takes days to weeks to get the behavioral data insights they need. Flexibility was another major concern, with nearly half of respondents (43%) stating that their current analytics solutions are not flexible enough to meet their needs.”

Other findings include: “Current analytics solutions aren’t meeting business needs. While the majority of companies (88%) understand the importance of being data-informed and having an analytics solution in place (91%), many struggle when it comes to delivering analytics solutions that are accessible, fast, and flexible enough to give them the insights they need. The majority of respondents found shortcomings in their current analytics solutions, with nearly 70% of organizations encountering behavioral questions on a weekly to monthly basis that they could not answer using their current current tools.”

Read more at Interana.com.

Photo credit: Interana

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