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Lucidworks to Boost Search for Reddit’s Massive Online Community of 270 Million Monthly Users

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by Angela Guess

According to a recent press release, “Lucidworks, the leader in cognitive search solutions, today announced its integration with Reddit, bringing Fusion, Lucidworks’ search application development platform, to the Reddit user interface. The integration will power Reddit’s search functionality, improve user search experience for hundreds of millions of Reddit community members and simplify the process of building custom search experiences for Reddit’s internal teams. Reddit, the home of conversation online, aggregates social news and uses reader ratings submitted by its active communities to promote popular content. Reddit is organized by communities or “subreddits” based around interests such as news, science, movies, books, etc. The search bar is a critical tool for community members to find more specific content not outlined as subtopics.”

The release goes on, “With Fusion, Reddit will leverage best-in-class search capabilities for efficient scaling, monitoring and improved search relevance. Fusion’s built-in machine learning will analyze and incorporate user behavior into Reddit search results, optimizing the user’s search experience over time without the need for heavy manual intervention. As a search platform, Fusion also enables Reddit to customize the user experience as search needs evolve, instead of treating search as a black box. ‘Reddit relies heavily on content discovery, as our primary value proposition is giving our people a home for discovering, sharing, and discussing the things they’re most passionate about,’ said Nick Caldwell, Vice President of Engineering at Reddit. ‘As Reddit has grown, so have our communities’ expectations of the experience we provide, and improving our search platform will help us address a long-time user pain point in a meaningful way. We expect Fusion’s customization and machine learning functionality will significantly elevate our search capabilities and transform the way people discover content on the site’.”

Read more at Marketwired.

Photo credit: Lucidworks

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