Master Data Management Decisions Made by the Data Governance Organization

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About this White Paper

Master data management (MDM) is about people and process; it is not about technology. Implementing MDM technology alone will not address operational and business process challenges. Rather, “mastering” data involves people taking action through established data policies and processes. This whitepaper discusses how to leverage a Data Governance program to ensure that data in the MDM hub is of high quality and can be trusted by business users.

About the Author

Having worked with the software and systems providers key to the formulation of Master Data Management (MDM), Kelle O’Neal has played important roles in many of the ground-breaking initiatives that confirm the value of MDM to the enterprise.  Recognizing an unmet need for clear guidance and advice on the intricacies of designing and implementing MDM solutions, she founded First San Francisco Partners in early 2007.  Under her leadership, First San Francisco Partners immediately established a reputation as the first-call resource for companies looking to tap the value of customer data integration and MDM.  Kelle developed her ability to work through organizational complexity, build consensus and drive results in senior roles at companies such as Siperian, GoldenGate Software, Oracle and Siebel Systems.  She has worked at the executive level in the U.S., Europe and Asia.  Kelle’s strong background in customer relationship management, enterprise software and systems integration enables her to provide expert counsel to any organization seeking to execute and MDM project.  Prior to FSFP, Kelle served as General Manager, EMEA for Siperian.  She earned her B.A. from Duke University and holds an M.B.A. from the University of Chicago Booth School of Business.

About First San Francisco Partners (FSFP)

First San Francisco Partners (FSFP) is a unique consulting firm that specializes in the definition and implementation of enterprise information management (EIM) and big data strategies. As EIM specialists, FSFP helps organizations better govern, manage, integrate and share their critical information assets to ensure companies can maximize profits, reduce risks, increase operational efficiency and reduce operating expenses. Service offerings are customized to meet each client’s specific needs and business objectives. FSFP consultants work collaboratively with the business and IT stakeholders to help the organization make informed decisions about EIM planning, implementation and organizational alignment. Visit www.firstsanfranciscopartners.com for more information.

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