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Search, Content Analytics, Structured Data Management Have Hand In Growth Of WorldWide Software Market

By   /  May 6, 2014  /  No Comments

idcchartby Jennifer Zaino

IDC this week released the latest results from its Worldwide Semiannual Software Tracker, which provides total market size and vendor share for all software technology areas. In 2013, the tracker reports, the worldwide software market grew 5.5 percent year over year to a total market size of $369 billion.

None of the three primary segments that comprise the total software market in IDC’s software taxonomy – Applications; Application Development & Deployment (AD&D); and Systems Infrastructure software – had a standout performance, it says.

But function-specific types of software in these primary segments did. Among these headline acts, the Content Applications subset of the Applications primary market segment had year-over-year growth rates above 10 percent. That market, IDC says, is driven by Search and Content Analytics applications, which grew at 13.2 percent year over year. The Big Data and analytics adoption trend was largely responsible for this market growth, it says.

Last year, IDC in its Worldwide Search and Content Analytics 2013–2017 Forecast noted that the industry was “seeing the transformation of a market focused on traditional enterprise search to a market of agile mobile, desktop, and cloud-based technologies focused on extracting value, meaning, and learning from unstructured information in order to improve decision making.”

The tracker also notes that the Structured Data Management market – a category in the AD&D segment – had a 7.3 percent growth rate. The Data Access, Analysis, and Delivery secondary markets experienced a 6.0% growth rate. Just about a year ago, IDC’s forecast of its Worldwide Semiannual Software Tracker made the call that the structured data management software category was expected to show the strongest growth over a five-year forecast period, with a 9.3 percent CAGR from 2012 to 2017. Faster growth would be marked in the last two to three years of the forecast, it said. “Data management is at the core of the information-driven economy and will play a critical role in the implementation of Big Data and analytics,” IDG said at the time.

The 2014 IDG Enterprise Big Data research of January this year, in fact, noted that organizations are seeing exponential growth in the amount of data managed, with an expected increase of 76 percent within the next 12-18 months. Another recent IDC forecast shows that the Big Data technology and services market will grow at a 27 percent compound annual growth rate to $32.4 billion through 2017.

In its latest software tracker results release, Henry D. Morris, Senior Vice President for Worldwide Software, Services and Executive Advisory Research, states that, “Data provides the edge to companies that can leverage their information for competitive advantage — with new products and services, and an enriched customer experience. Software for data management, data access, and collaborative information sharing continues to lead the growth in the overall software industry.”

About the author

Jennifer Zaino is a New York-based freelance writer specializing in business and technology journalism. She has been an executive editor at leading technology publications, including InformationWeek, where she spearheaded an award-winning news section, and Network Computing, where she helped develop online content strategies including review exclusives and analyst reports. Her freelance credentials include being a regular contributor of original content to The Semantic Web Blog; acting as a contributing writer to RFID Journal; and serving as executive editor at the Smart Architect Smart Enterprise Exchange group. Her work also has appeared in publications and on web sites including EdTech (K-12 and Higher Ed), Ingram Micro Channel Advisor, The CMO Site, and Federal Computer Week.

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