Click to learn more about author Farnaz Erfan. As organizations continue to evolve their information strategy and find innovation opportunities, many seek to generate value through data monetization. Today, an increasing number of companies are actively seeking ways to monetize their data both internally and externally. Although still nascent in some industries, data monetization is […]
Case Study: Unilog Leverages Data Preparation to Monetize Upstream Data
“Paxata has facilitated the monetization of our data,” said Noah Kays, Director of Content Subscriptions, at Unilog. Unilog is a global technology company specializing in e-commerce solutions and content for business-to-business distributors in the industrial products (electrical, plumbing, etc.) market. The solution includes Product Information Management system (PIM), a Content Management System (CMS), helping distributors […]
Three Questions You Aren’t Asking That Will Make Your Data Strategy Hum
Click to learn more about author Joe deBuzna. In the world where IoT, AI, blockchain and Cloud-connected devices are redefining everything from energy and finance to supply chains and services, this is the new reality: Companies across all industries are becoming data companies. As a result, tools for managing data workloads, like modern Data Lakes, have […]
CARTO Makes Location Intelligence More Accessible, Expedites Application Development
by Angela Guess According to a recent press release, “CARTO, the leader in location intelligence (LI), today unveiled a set of enhancements to its software platform designed to make LI solution development easier and faster. This means that CARTO customers and partners can rapidly build and deploy LI applications to address a wide variety of […]
Data Monetization: Are We There Yet?
Click to learn more about author Chandra Shekhar. Facebook and Cambridge Analytica are very hot in news nowadays and have created a worldwide storm – they are accused of many wrong doings. At the core of this is nothing but wrong and unethical (possibly illegal) practices of Data Monetization. It is a great lesson for […]
The Emerging Opportunity for Monetized Edge Data
Click to learn more about author Timothy Butler. Companies are beginning to realize the benefits of adopting Industrial Internet of Things (IIoT) technology. Conceptually, IT leaders understand that connected IIoT devices can encourage business growth and increase competitiveness, but it seems as though there are still major hesitations when it comes to actually adopting and […]
Five Things to Consider on the Road to Data Monetization
Data is an asset, in more ways than one. Businesses want to monetize the data they create as much as they are interested in how they can take profitable advantage of the data that other companies may make available to them. It’s still an evolving world out there, though, when it comes to issues around […]
Jul 11 Data-Ed Webinar: Monetizing Data Management – Show Me the Money
DATE: July 11, 2017 This webinar has passed. The recording will be made available On Demand within two US business days. TIME: 2 PM Eastern / 11 AM Pacific PRICE: Free to all attendees About the Webinar Practicality and profitability may share a page in the dictionary, but incorporating both into a data management plan […]
Data Monetization: An Unparalleled Opportunity for Relevance & Value
The monetization of data to influence customer purchases entails granular personalization, said Steve Rubinow, Ph.D., the Chief Technical Officer at Catalina Media Lab, while speaking at the DATAVERSITY® CDOVision 2015 Conference. Mr. Rubinow says that the personalization of data provides an incomparable opportunity that evolves shopper by shopper, device by device, year after year. This […]