Tag Archive for Google AdWords

Xplenty Launches Google Analytics & Google AdWords Integrations


by Angela Guess A recent article out of the company reports, “Xplenty, the big data integration platform that makes it easy to process more data more quickly, today announced integrations with Google Analytics and Google AdWords. With the new integrations, Xplenty users can now blend and prepare data from both products with additional data sources,…

Infolinks Introduces Self-Service Semantic Advertising

Trilobite fossil

Online advertising that leverages semantic technology is expanding to the do-it-yourself model. Infolinks today is launching its self-service in-text advertising marketplace. The company says the service is designed to speed advertisers’ ability to create in-text ad campaigns, which work in the Infolinks method by revealing ads to consumers when they hover over a highlighted keyword in…