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Data Quality Metrics: Importance and Utilization

Data Quality metrics are a measuring system that allows the “quality of data” to be evaluated. Data Quality metrics can be used to determine how useful and relevant data is, and it helps to separate high-quality data from low-quality data. It is much easier—and safer—to make business decisions based on reliable information. Poor information (based […]

Will They Blend? Theobald Meets HANA

Click to learn more about author Maarit Widmann. In the “Will They Blend?” blog series, we experiment with the most interesting blends of data and tools. Whether it’s mixing traditional sources with modern data lakes, open-source devops on the cloud with protected internal legacy tools, SQL with noSQL, web-wisdom-of-the-crowd with in-house handwritten notes, or IoT […]

Governed Self-Service Analytics, People, and Processes

Click to learn more about author Aditi Raiter. Self-service BI is lucrative but demands an eye on governance and security. In this article, I will stress the behaviors and strategies needed around managing self-serve BI/reporting tools. Self-service analytics rotates around business users having access to data preparation and dashboard building tools. There are many challenges […]

Location Analytics: Improving User Acquisition, Conversion, and Retention

Click to learn more about author Aditi Sinha. “Location” is critical for app-based delivery, logistics, and mobility companies. Who is this for? An app-based delivery company delivers whatever users order through their app right at the user’s location, anytime. On-demand companies, such as food delivery companies, supply chain companies like e-commerce businesses, hyperlocal delivery companies, […]

Data Strategy vs. Business Strategy

For any transformational Business Strategy, data-driven intelligence must be “readily accessible, interpretable, and actionable” whenever necessary. At the macro level, a data-driven culture has to be consciously propagated throughout the organization, end-to-end. Digital businesses have acknowledged the importance of data accessibility and have embraced this culture within their business model to remain competitive. The late […]