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Mustard Launches Honeycomb – Exploiting the Gap Between Market Research and Data Science

By   /  March 19, 2018  /  BI / Data Science News, BI / Data Science News, Articles, & Education, Data Daily | Data News, Data Education, Education Resources For Use & Management of Data  /  No Comments

by Angela Guess A recent press release reports, “Award-winning Manchester agency, Mustard, has followed its recent Pickles product launch by announcing the launch of a new business unit – Honeycomb – that will focus on bringing together the best of its market research experience with cutting edge analytic and data science approaches to deliver smarter, […]

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Consortium Opens “Linked Data Awareness Barometer” Survey

By   /  November 10, 2014  /  Uncategorized  /  No Comments

by Eric Franzon A new survey has been released and seeks to take measure of Linked Data Awareness. The “Linked Data Awareness Barometer 2015” was created by a consortium of four companies (Semantic Web Company, Cognizant, Lean Information, semweb LLC) and a research institute (Institute of Information Business at WU Wien) working in the areas […]

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Natural Language Processing Market Booms

By   /  August 29, 2014  /  Uncategorized  /  No Comments

A recent press release indicates that, “The Natural Language Processing (NLP) market is estimated to grow from $ 3,787.3 million in 2013 to $9,858.4 million in 2018. This represents a Compounded Annual Growth Rate (CAGR) of 21.1% from 2013 to 2018. In the current scenario, web and e-commerce, healthcare, IT and Telecommunication vertical continues to […]

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Take Sentiment Analytics And Make It Better, Better, Better, Better, Better, Oh

By   /  March 13, 2014  /  Data Education, Smart Data News, Articles, & Education  /  No Comments

by Jennifer Zaino There’s room for improvement in sentiment and text analytics technology: Greater reliability, more accessibility, and increased businesss actionability should be on the agenda. “There are still tools that are crashing in the middle of a brand crisis or there’s not adequate support or there’s no integration with other tools that need the […]

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Text and Sentiment Analytics Team In Servicing The Customer Experience

By   /  November 5, 2012  /  Data Blogs | Information From Enterprise Leaders, Data Education, Smart Data News, Articles, & Education  /  No Comments

Did you ever take a survey and wonder if anyone actually was paying attention to your input? Here’s a tip: If it’s more than 20 questions, ignore it, advises Sam Keninger, director of product marketing at customer experience vendor Medallia. “That’s the old market research way of doing things, and [the resulting big report compiled […]

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Data Job of the Day: Lead Manager DG and Information Reporting

By   /  April 29, 2011  /  Data Daily | Data News  /  No Comments

by Angela Guess AT&T is looking for a Lead Manager of Data Governance and Information Reporting for their Market Research department in Atlanta, GA: “The Marketing ROI & Insights team is responsible for optimizing AT&T Mobility & Consumer marketing and media spend and for generating advertising and media research and insights. As part of the […]

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