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Big Data: The Key to Big and Successful Marketing

By   /  August 22, 2016  /  Big Data Blogs, Big Data News, Articles, & Education, Data Blogs | Information From Enterprise Leaders, Data Education  /  No Comments

Dr. Rahul Razdan

Click here to learn more about author Dr. Rahul Razdan. Some words about Big Data: It is irrelevant without big marketing, the kind of outreach responsible for connecting with consumers, resonating with listeners or viewers, and echoing throughout the auditorium or arena for an audience of interested attendees. For Big Data is like a map […]

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Converting Big Data Into Conversational Gold

By   /  July 25, 2016  /  Big Data Blogs, Big Data News, Articles, & Education, Data Blogs | Information From Enterprise Leaders, Data Education, Data Strategy Blogs, Data Strategy News, Articles, & Education, Enterprise Information Management, Information Management Blogs  /  1 Comment

Dr. Rahul Razdan

Click here too learn more about Dr. Rahul Razdan. If data is a form of language – if all those ones and zeroes constitute a way of communication, then translating those figures into something intelligible for a mass audience should be the end-result of this phenomenon we call Big Data. It should be the culmination – no, […]

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Combining Art and Science: Big Data Marketing

By   /  June 15, 2016  /  Big Data News, Big Data News, Articles, & Education, Data Daily | Data News, Data Education, Education Resources For Use & Management of Data  /  No Comments

mark

by Angela Guess Bernard Marr recently wrote in Data Informed, “Many people believe that great marketing is an art form, but lately big data has added a serious dose of science into the mix. Smart marketers are now relying on data more than ever before to inform, test, and iterate their strategies. And even though […]

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Big Data Meets the Hospitality Industry: A Revolution in Marketing and Communications

By   /  April 8, 2016  /  Big Data Blogs, Big Data News, Articles, & Education, Data Blogs | Information From Enterprise Leaders, Data Education  /  No Comments

Dr. Rahul Razdan

Click here to learn more about Dr. Rahul Razdan. Perhaps the industry most awash in data is the one few people would imagine as so dependent on interpreting – and applying – that collection of ones and zeroes into actionable intelligence. I refer to the hospitality industry – including hoteliers and their respective executives – […]

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5 Steps to Successful Data-Driven Marketing

By   /  October 19, 2015  /  Business Intelligence Blogs, Business Intelligence News, Articles, & Education, Data Blogs | Information From Enterprise Leaders, Data Education, Data Strategy Blogs, Data Strategy News, Articles, & Education, Enterprise Information Management, Information Management Blogs  /  No Comments

LarisaBedgood-WP

by Larisa Bedgood Marketers love data. In a survey by GlobalDMA and the Winterberry Group, 77% of marketers are confident in using data-driven approaches to drive growth and better customer experiences. The biggest drivers of increased use of data-driven marketing include: 53% – A need to be more customer centric 49% – Maximize effectiveness/efficiency of […]

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Attunity Expands its Strategic Position in Big Data Markets Through BIReady Acquisition

By   /  December 10, 2014  /  Big Data News, Big Data News, Articles, & Education, Data Daily | Data News, Data Education, Smart Data News, Smart Data News, Articles, & Education  /  No Comments

attu

by Angela Guess A new release out of the company reports, “Attunity Ltd., a leading provider of information availability software solutions, announced today that it has expanded its Big Data solutions portfolio as well as its strategic positioning in Big Data markets via the acquisition of BIReady’s data warehouse automation technology. The innovative BIReady solution […]

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Big Data’s Holiday Wish List

By   /  December 3, 2014  /  Big Data News, Big Data News, Articles, & Education, Data Daily | Data News, Data Education, Enterprise Information Management, Information Management News, Smart Data News, Smart Data News, Articles, & Education  /  No Comments

Wish Bone Two Piece Set Embroidery Hoop Art

by Angela Guess Howard Baldwin of Forbes recently wrote, “With the ceremonial hauling away of the turkey carcass completed, that can mean only one thing: time to start thinking about the holidays. (Yes, in this regard I’m way behind the retail industry, which has had Christmas decorations up since before Halloween.) Big data is a […]

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WEBINAR: Monetizing Content with Semantic Technologies (Video)

By   /  October 16, 2014  /  Data Education, Data Webinars | On Demand Presentations, Education Resources For Use & Management of Data, Smart Data News, Articles, & Education, Smart Data Webinars  /  No Comments

In case you missed Wednesday’s webinar, “Monetizing Content with Semantic Technologies” delivered by Gerald Burnand of NTENT, the recording and slides are now available (and posted below). The webinar was co-produced by SemanticWeb.com and DATAVERSITY.net and runs for one hour, including a Q&A session with the audience that attended the live broadcast. If you watch […]

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WEBINAR: Monetizing Content with Semantic Technologies

By   /  October 1, 2014  /  Data Education, Smart Data News, Articles, & Education  /  No Comments

DATE: Wednesday, October 15, 2014 TIME: 2 PM Eastern / 11 AM Pacific PRICE: Free to all attendees This webinar has passed. The recording (posted within two business days of the live even) can be found in the “Webinar” section of SemanticWeb.com. About the Webinar Semantic technology solves a concrete problem: sorting through large collections […]

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Making Big Data Work for Marketing

By   /  March 19, 2014  /  Big Data News, Big Data News, Articles, & Education, Data Daily | Data News, Data Education  /  No Comments

Analyzing Stock Market

by Angela Guess Jim Yu of Search Engine Watch reports, “Marketers didn’t invent the concept of big data. Figuring out what to do with the mounds of data that exist isn’t only the plight of marketers, but also nearly every sector in the world. In fact, humans have been striving to harness data that computers have […]

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