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Master Data vs. Reference Data

The terms “master data” and “reference data” can be confused fairly easily. Both provide data that changes only occasionally over time and provide data that is designed to be accurate and up to date.  Master data provides the accurate information needed for business transactions that are critical to the running of a business – the […]

Data Architecture with Data Governance: A Proactive Approach

“Data Architecture is the physical implementation of the Business Strategy,” said Nigel Turner, Principal Consultant in E.M.E.A. at Global Data Strategy, speaking at the DATAVERSITY® Enterprise Data Governance Online Conference. “It’s a key part of the whole continuum that you need to build within an organization to manage data effectively,” and Data Governance forms an […]

What Is Reference Data?

Reference data (a.k.a. as master data, or golden copy, or single source of truth [SSOT] ) describes the set of data an organization needs for daily operations. According to the DAMA-DMBoK2, reference data characterizes or classifies or relates to other data or information external to the organization.  It describes the core entities of the business […]

The Many Dimensions of Data Quality

Data can be anywhere. Companies store data in the cloud, in data warehouses, in data lakes, on old mainframes, in applications, on drives — even on paper spreadsheets. Every day we create 2.5 quintillion bytes of data, and there are no signs of this slowing down anytime soon. With so much available for data-driven decisions, […]