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Segment Releases Personas, Allowing Companies to Organize, Synthesize and Act on Their Data

By   /  May 16, 2018  /  BI / Data Science News, BI / Data Science News, Articles, & Education, Data Daily | Data News, Data Education, Education Resources For Use & Management of Data  /  No Comments

According to a new press release, “Segment, the customer data platform, today announced the general availability of Personas, a new product which helps businesses intelligently organize, synthesize and act on their customer data. With Personas, companies can effectively leverage Segment’s first-party customer data infrastructure to provide a consistent user experience across email, web, advertising, push […]

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