Tag Archive for social data

Using Big Data to Empower the Customer

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by Angela Guess TechCrunch contributor Kevin Petrie recently wrote, “Digital privacy is on the ropes, and public cynicism is running high. But there are glimmers of innovation in what could be a new phase for Big Data: empowering the customer. Fitbit and usage-based insurance (UBI) programs are prime examples of ways in which individuals can…

Reaching the Connected Customer with Big Data

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by Angela Guess Leslie Dinham of Teradata recently wrote, “In the era of the connected customer, having a big data strategy to collect, store, organize and analyze the trail of deep customer data is critical to the delivery of timely, personalized customer interactions. Fortunately, with the right technology, infrastructure and analytics in place to unlock…

Social MDM: The Challenges

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by Angela Guess Jim Harris recently discussed the challenges facing social Master Data Management on The Data Roundtable. He explains, “I recently joined the new LinkedIn Group for Social MDM created by Henrik Liliendahl Sørensen for promoting vendor-neutral discussions about the integration of social media data into master data management (MDM) implementations. In this blog post, I would like…

MDM and Social Networks

by Angela Guess A new article offers insight regarding the convergence of master data management and social networks. It begins, “The convergence of Master Data Management (MDM) and social networking is inevitable. Not because we need to jump on the social networking bandwagon to keep MDM interesting and relevant. But because companies like Google (with…