The Big Data Recipe: Innovation, Optimization, and Disruption

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couscous recipeby Angela Guess

Jason Bloomberg of Wired recently wrote, “The recipe for successful innovation: begin with a good measure of disruption. Add a heaping helping of talent, and don’t forget to mix in plenty of creativity. Finally, a pinch of intuition. Stir and bake. Recipe for innovation? Perhaps. But successful innovation? That’s another story… At my company we consider innovativeness to be the most important, strategic aspect of business agility. Also along for the ride: responsiveness and resilience. Put these core business drivers together and you have a multifaceted picture of how and why businesses deal with change.”

Bloomberg continues, “Analyzing the information at our disposal, of course, can help any organization deal better with change through a straightforward optimization process. Gather data on anything you’re doing, crunch the numbers, and make recommendations on what to adjust to make the process better. After all, such analysis has been the primary purpose of business information since early managers crawled out from their cave and held the first punch card up to the wan light of morning.”

He goes on, “Data analytics in support of human decision making, however, has one flaw — the human. This weak link in the data-driven agility chain becomes apparent as we move to Big Data: as the data grow so too do the results of the analyses, and yet people have a limited attention span and with it, the ability to process information. It doesn’t matter how wonderful the reports your newfangled Big Data tool generate if no one has the time or predilection to read them — or even worse, understand them.”

Read more here.

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