Data Sips is a new video miniseries presented by Ippon Technologies and DATAVERSITY that showcases quick conversations with industry experts from last month’s Data Governance & Information Quality (DGIQ) Conference in Washington, D.C. 

The sixth episode of the Data Sips series features Mark Cooper, founder of The Data Brains (and a DATAVERSITY columnist), chatting with host Steve MacLauchlan, head of data at Ippon. Steve also hosts a longer version of the series called The Data Pour, where he sits down with data professionals over drinks.

In the interview, Mark discusses the rise of data products and the data management problems they can help solve. He also shares details about his podcast, Rock Bottom Data Feed, which he co-hosts with John Ladley.

You can watch the video here:

More About Mark Cooper

Dr. Mark Cooper has more than 30 years of experience in data and analytics and is the author of the recently published book “6 Secrets for Delivering Impossible Projects.” He served as enterprise architect and later technical director responsible for enterprise data architecture and analytics at FedEx. He then founded The Data Brains. The present challenges in the data and analytics field are primarily cultural, not technological, with data discipline emerging as a competitive differentiator. Mark’s Ph.D. dissertation focus was artificial intelligence, and he is particularly excited about the recent developments in the field.