by Angela Guess

According to a recent press release, “EnterWorks, a leading provider of Master Data Management (MDM) and Product Information Management (PIM) solutions, today offers a single view of content essential for companies such as US Foods, Restoration Hardware, and Publishers Clearing House, to tailor data for specific audiences and create personalized commerce experiences. However, at the time of its 1998 founding, its mission was bringing together physical and digital intelligence assets and information from a variety of national level command, control, communications and intelligence sources. It applied the “Pangaea” hypothesis of the globe, i.e., the idea of a singular supercontinent, to a centralized and singular view of global, unstructured data.”

The release continues, “This virtual data model technology enabled secure, unified and role-based views of heterogeneous intelligence via EnterWorks’ Master Data Management (MDM) and portal technologies. By providing the intelligence community with simultaneous access and a single virtual database that unified disparate and heterogeneous repositories, EnterWorks achieved a singular breakthrough in compiling data on emerging global trends and threats. The unique EnterWorks solution was marketed initially as Pangaea, a Virtual Data Base platform of unified, heterogeneous data bases comprised of real-time cataloging and process automation in e-marketplaces and information portals. Customers at that time included IBM/Tivoli, Boeing, the Defense Department, as well as certain intelligence community entities.”

Read more at EnterWorks.com.

Photo credit: EnterWorks