The New CRM Platform from Mindmatrix and Zoho Offers Built-in Efficiency

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According to the press release, “Mindmatrix Partner Relationship management software now integrates with Zoho CRM bringing powerful Mindmatrix features to Zoho CRM. This integration offers greater channel partner visibility and makes channel operations and management more efficient. This is done by the use of key metrics, all available in one place. The Zoho integration happens at five levels— lead visibility, lead routing, playbooks, opportunity sync, and partner relationship management.”

It also stated that, “Mindmatrix PRM software integrates with Zoho on the contacts front, allowing bi-directional synchronization of lead data and opportunities between the two platforms. This bi-directional synchronization with Zoho CRM ensures that any opportunity created in either Zoho or the Mindmatrix Partner Relationship management software will be reflected in either place automatically. This also allows companies to manage and track leads and opportunities flowing in from multiple partner CRMs via Zoho— a single platform.”

Read more here.


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