According to a recent press release, “Rite Aid Corporation has entered into a strategic partnership with Adobe to deliver seamless, personalized and connected health and wellness experiences for Rite Aid customers via Adobe Experience Cloud, the industry’s leading end-to-end solution for experience creation, marketing, advertising, analytics and commerce. Adobe Experience Cloud will enhance Rite Aid’s […]
Adobe Unveils AI-Powered Technology Previews in Adobe Experience Cloud
According to a recent press release, “Rising expectations and competition for the empowered consumer force brands to have purpose with each customer interaction; the need for an exceptional experience drives the need for the best customer-centric capabilities available. But often the best tools aren’t immediately available to brands, as they are stuck in the labs […]
Adobe, Microsoft and LinkedIn Join Forces to Accelerate Account-Based Experiences
A new press release states, “Adobe today announced an extension of its partnership with Microsoft and a new integration with LinkedIn that will accelerate account-based experiences (ABX) through new marketing solution integrations. Adobe and Microsoft are aligning key data sources to populate account-based profiles in Adobe Experience Cloud, including Marketo Engage and Microsoft Dynamics 365 […]
Adobe, Microsoft and SAP Announce the Open Data Initiative
According to a recent press release, “On Monday, the CEOs of Adobe, Microsoft and SAP introduced the Open Data Initiative at the Microsoft Ignite conference. Together, the three longstanding partners are reimagining customer experience management (CXM) by empowering companies to derive more value from their data and deliver world-class customer experiences in real-time. In today’s […]
Adobe and NVIDIA Partner to Deliver New AI Services for Creativity and Digital Experiences
by Angela Guess A recent press release reports, “Adobe and NVIDIA today announced a strategic partnership to rapidly enhance their industry-leading artificial intelligence (AI) and deep learning technologies. Building on years of collaboration, the companies will work to optimize the Adobe Sensei AI and machine learning (ML) framework for NVIDIA® GPUs. The collaboration will speed […]
New Adobe Sensei and Cross-Cloud Capabilities in Adobe Experience Cloud Bridge Content
by Angela Guess A recent press release states, “A recent Adobe survey of U.S. consumers revealed people spend on average 7.8 hours per day engaging with digital content—a figure that jumps to 11.1 hours per day among teenagers. Brands must produce, execute and iterate on compelling content at ever-increasing velocity to engage with consumers, which […]
Adobe Transforms Personalization With Artificial Intelligence
by Angela Guess According to a new press release, “Today’s most successful brands already use data science to personalize experiences and address customer needs. Brands are increasingly building internal statistical models and algorithms to tailor experiences and yet most are not fully leveraging artificial intelligence (AI) technology. To help with this, Adobe today announced it […]
Adobe Unveils New Cloud Platform Capabilities
by Angela Guess According to a recent press release, “At Adobe Summit, Adobe introduced significant enhancements to the Adobe Cloud Platform, the underlying, cross-cloud architecture that unifies content and data and leverages Adobe Sensei, Adobe’s AI and machine learning framework. Advancements announced today include new Sensei capabilities for enterprise customers as well as new tools […]
Adobe Set to Offer New Round of Grants to Data Science Researchers
by Angela Guess Alex Knapp reports for Forbes, “Adobe announced today that it would be hosting its third Data Science Symposium on May 26 of this year. At the symposium, the company will also be giving grants of up to $50,000 to university researchers in data science. Since 2014, the company has given away 18 […]