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Alta Plana Takes The Pulse Of Text Analytics

by Jennifer Zaino Seth Grimes, president and principal consultant of Alta Plana Corp. and founding chair of the Sentiment Analysis Symposium, has put together a thorough new report, Text Analytics 2014: User Perspectives on Solutions and Providers. Among the interesting findings of the report is that “growth in text analytics, as a vendor market category, […]

Sentiment Analytics Matters To Non-Profits, Too

For-profit businesses clearly are tuned into the social media-sentiment analysis trend, to stay abreast of how their brand, services or products are perceived. But are non-profits equally as concerned? The answer seems to be yes, and not just when it comes to social media but across all paths of constituent engagement. At this week’s Sentiment […]

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