When most people think of analytics, they tend to picture a rigidly left-brained data scientist more at home with computer programming than creativity. But analytics leader and author John K. Thompson challenges such a notion. During his keynote presentation at DATAVERSITY’s Enterprise Analytics Online event, he proposed instead that the members of an analytics team can be […]
How to Ask Great Questions with a Data Science Lens
When it comes to solving business problems, data scientists understand how crucial it is to formulate the right business question. While it’s easy to get sidetracked by intriguing data trails, the most effective questions are those that align closely with organizational priorities, provide actionable insights, and guide strategic decisions. Here are the key principles for crafting high-impact […]
Fundamentals of Descriptive Analytics
In descriptive analytics, data aggregation, and data mining techniques are used to collect and review the historical data of a business to gauge the past performance. The most common example of descriptive analytics is the reports that a user gets from Google Analytics tools. A web server’s summarized performance reports may help the user analyze […]
What Is PMML and Why Is It Important?
You may not be an analytics expert and you may find terms like PMML integration somewhat daunting. But, in reality, the concept is not complex, and the value is outstanding. So, what is PMML integration? PMML stands for “predictive model markup language.” It is an interchange format that provides a method by which analytical applications and […]
Beyond the Basics: Advanced Tips for Effective Data Extraction
Data extraction is a cornerstone in data analytics, enabling organizations to extract valuable insights from raw data. While basic extraction techniques are fundamental, understanding advanced strategies is crucial for maximizing efficiency and accuracy. This article will explore advanced tips for effective data extraction, shedding light on automation tools, leveraging APIs and web scraping techniques, enhancing […]
How to Become a Data Product Manager
Becoming a data product manager means taking responsibility for the development and management of data products. Broadly speaking, a data product is any software or algorithms that use data to accomplish a goal. The data product manager is a management position, and requires several years of experience within the data industry to be done well. […]
Data Discovery 101
Data discovery deals with extracting useful information from data and presenting it in a visual format that is easily understood. The types of useful information discovered during the process range from finding patterns in human behavior to gaining insights about data glitches to answering highly specific business questions. Using data taken from a variety of […]
The Rise of Augmented Analytics: Combining AI with BI for Enhanced Data Insights
Businesses today are drowning in data. The sheer volume and complexity of information available have made it increasingly difficult for organizations to extract meaningful insights using traditional business intelligence (BI) tools and the expertise of specialized data scientists. This is where augmented analytics comes in. This game-changing technology combines the power of artificial intelligence (AI) […]
Understanding Linear Regression Intercepts in Plain Language
I am often asked about the role of intercepts in linear regression models – especially the negative intercepts. Here is my blog post on that topic in simple words with minimal statistical terms. Regression models are used to make predictions. The coefficients in the equation define the relationship between each independent variable and the dependent variable. […]
Why Is a Data-Driven Culture Important?
Many modern organizations are recognizing how important it is to develop a data-driven culture. A data-driven culture typically describes a workplace environment and involves making information readily available to staff. The general idea in promoting a data-driven workplace culture is to increase profits by developing a business that functions in a streamlined, efficient, and friendly […]