Click to learn more about author Michele Iurillo. One of the most fascinating things I’ve found at my current organization is undoubtedly the declarative approach. It is something so simple and so powerful. In my first business intelligence endeavors, there were data normalization issues; in my Data Governance period, Data Quality and proactive Metadata Management were the critical points. But […]
Data Dimensionality Reduction in the Age of Machine Learning
Click to learn more about author Rosaria Silipo. Machine Learning is all the rage as companies try to make sense of the mountains of data they are collecting. Data is everywhere and proliferating at unprecedented speed. But, more data is not always better. In fact, large amounts of data can not only considerably slow down […]
Oracle Marketing Cloud Helps B2B Marketers Accelerate Lead Generation
by Angela Guess According to a recent press release, “Oracle today announced enhancements to the marketing automation and content marketing capabilities within the Oracle Marketing Cloud that simplify digital marketing and empower marketers to deliver a truly personalized cross-channel customer experience. The latest additions to Oracle Eloqua and Oracle Content Marketing enable marketers to create […]