Zignal Labs Unveils AI-Powered Social Intelligence for Communications and Marketing Teams

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by Angela Guess

According to a recent press release, “Zignal Labs unveiled new Artificial Intelligence (AI) capabilities that enable corporate communications and marketing professionals to make faster and more informed decisions. Powered by machine learning and visualized through intuitive dashboards, Zignal AI-Powered Social Intelligence helps brands anticipate threats and risks, while surfacing new opportunities to engage stakeholders and audiences. These new capabilities combine intelligence within the Zignal Enterprise Platform with NVIDIA GPU-computing innovations. ‘Social media has opened up the data flood gates, creating an insights and relevancy challenge for large brands,’ said LaSandra Brill, Head of Digital Planning and Insights at NVIDIA. ‘Working with Zignal Labs, we’re able to harness the data and work in a truly informed and strategic way across our business’.”

The release goes on, “The Zignal Enterprise Platform supports the world’s largest, real-time social intelligence data set, and addresses the data overload facing today’s marketing and communications teams. The platform detects, collects and analyzes billions of data points monthly, incorporating traditional, digital, broadcast and social sources. Zignal quickly sorts, understands and analyzes this digital content at a pace impossible for humans – while simultaneously surfacing what’s relevant and actionable. Zignal AI-Powered Social Intelligence extends the platform’s market leadership to incorporate the following predictive capabilities: (1) Predict and diagnose events with machine learning: With today’s announcement, Zignal Labs has extended the real-time capabilities of its Zignal Enterprise Platform with machine learning… (2) NVIDIA GPU-Accelerated Computing: The scale and compute power of Zignal’s AI-Powered Social Intelligence capabilities leverage NVIDIA’s high-performance GPUs, as well as its Deep Learning SDK and accelerated computing toolset.”

Read more at Globe Newswire.

Photo credit: Zignal Labs

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