Read more about author Dean Allemang. It is tempting, when pursuing a project that requires heavy use of data, to focus just on that particular project. Collect or locate the data needed to answer the question at hand, work out the conclusions based on that data, act on the conclusions, and discard the data. But there has been a growing awareness, both in scientific investigation and in business, that this…

Read more about author Thomas Frisendal. One of the newer data buzzwords is “data debt.” Actually, it is approximately 10 years old, and it became popular ever since agile people realized that postponing things creates not only technical debt, but certainly also data debt. Will we, in 2023, be better at not creating so much data debt, and will it be because we can come to know stuff easier (knowledge graphs) or…

Read more about author Alec Nuñez. Data Privacy Day is celebrated on January 28th each year in the United States, Canada, and 49 other countries in an international effort to raise awareness around data privacy. It is meant to commemorate the 1981 signing of Convention 108, the first international, legally binding treaty surrounding data and privacy protection, but it is more impactful now than ever. Technology has been advancing rapidly, and…

Read more about author Petr Nemeth. How often do you take the time to fill out feedback forms or surveys about the products and services you use? If you’re part of a customer marketing team, you know that most people would say “not very often.” This is precisely the plight of the average customer marketer. Up until recently, feedback forms and surveys have been the primary method for measuring customer…