Have we ever seen something get adopted so quickly as generative AI (GenAI) compared to the past? Think about it: ChatGPT launched in 2022 and gained 100 million users in two months. In comparison, we have been hearing about AI for a few years, but the adoption rates of AI have varied from 25% to […]
Case Study: Establishing a Data-Literate Culture
Imagine a rapidly expanding small business with a 20% yearly growth tasked with establishing and maintaining a data-literate culture. Then, add a new Data Architecture upgrade with considerable changes to the business logic to this situation, causing a full-on panic. This journey, marked by confusion over data definitions and anxiety over system changes, describes the situation that Brooke Gajownik, director of […]
Creating a Data Monetization Strategy
A data monetization strategy is an executable plan for extracting “value” from data and converting it into revenue-generating opportunities. It involves analyzing and leveraging data to uncover insights that can be used to drive business growth, enhance customer experiences, and create new revenue streams. Organizations collect large volumes of raw data from various sources such […]
The Drive Toward the Autonomous Enterprise Is a Key Focus for IT Leaders in 2024
According to Gartner, 80% of executives see automation as a vital thread that supports informed business decisions. And they’re right. In today’s business landscape, automation has transcended a mere “nice-to-have” and become a fundamental driver of organizational success. It’s not just transforming tasks but reshaping businesses from the inside out. Enhanced resilience, richer customer experiences, and a sharper […]
Demonstrating the Value of Data Governance
As organizations strive to become more data-driven, they increasingly recognize the importance of Data Governance (DG), a business program supporting harmonized data activities. However, business leaders, colleagues, and workers often express confusion about DG policies and need clarity around its value. This article tackles this issue by exploring the top 10 ways for effectively articulating the value […]
DAS Webinar: Building a Data Strategy — Practical Steps for Aligning with Business Goals
Download the slides here >> About the Webinar Developing a Data Strategy for your organization can seem like a daunting task, but it’s worth the effort. Getting your Data Strategy right can provide significant value, as data drives many of the key initiatives in today’s marketplace – from digital transformation to marketing to customer centricity, […]
Implementing a Digital Transformation Strategy
A digital transformation strategy is a detailed roadmap for using digital processes to enhance business outcomes across different functions of an enterprise. Data and digital technologies drive this strategy. One thing to note is that the marketing function plays a critical role in shaping the broad business goals and objectives of any business. To gain […]
Facing a Big Data Blank Canvas: How CxOs Can Avoid Getting Lost in Data Modeling Concepts
The volume of data now available to businesses continues to grow exponentially. When looking to extract valuable insights into their business’s performance, C-level executives (CxOs) must navigate the big data blank canvas. This requires a strategic approach, in which CxOs should define business objectives, prioritize data quality, leverage technology, build a data-driven culture, collaborate with […]
Building an Effective Data Strategy for Edge Deployments
Data analytics and integration are the key components of building a data strategy. For organizations to have an effective data strategy, it requires the definition of measurable metrics and proper consideration of all data sources. An effective data strategy also needs to define how data can be moved from various sources to a location where […]
Data’s Chess Game: Strategic Moves in Data Modeling for Competitive Advantage
Having been an avid chess player for years, I find that my perspective on everything I do in life often mirrors the strategic thinking inherent in the game. Therefore, it was just a matter of time before this chess-inspired outlook permeated my professional life as a data practitioner. In both chess and data modeling, the […]