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Blackbaud’s Intelligence for Good Transforms Artificial Intelligence into Impact

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by Angela Guess

A recent press release reports, “Blackbaud, Inc., the world’s leading cloud software company powering social good, today announced that its modern, unique approach to social good-optimized intelligence has already helped customers identify untapped funding sources, find potential new advocates and advance their missions faster and more effectively. With an extensive long-term innovation roadmap around Intelligence for Good, the company anticipates these strong results to not only continue, but grow in scale and momentum. ‘Our customers – nonprofits, foundations, education institutions, hospitals and more – all are working to build a better world,’ said Kevin McDearis, Blackbaud’s chief products officer. ‘We believe they deserve artificial intelligence and analytics as powerful as their ambitions. No other company can offer the wholly social good-optimized artificial intelligence and analytic capabilities that Blackbaud does through Intelligence for Good’.”

The release goes on, “Company leaders underscored Blackbaud’s commitment to innovation powered by artificial intelligence while also pointing customers to the need for a comprehensive, industry-tailored approach. ‘There’s a lot of talk about artificial intelligence (AI) right now,’ said Steve MacLaughlin, Blackbaud’s vice president of data and analytics strategy. ‘That’s exciting because AI has tremendous transformative potential, but at Blackbaud, it’s just the start of the conversation. We’ve been aggressively innovating our AI capabilities, and we’re also doubling down on our leading-edge analytics, designing solutions with sector-specific expertise and growing our exclusive big data assets, because this conversation is so much bigger than just AI. When you put it all together, the social good community gets an unmatched advantage. That’s what we’re doing with Intelligence for Good’.”

Read more at PR Newswire.

Photo credit: Blackbaud

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