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PopSockets Depends on Looker to Fuel Data-Driven Culture

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A recent press release states, “Looker, a leading data platform company, today announced that PopSockets, maker of expandable phone grips, relies on the Looker data platform to establish and maintain a data-driven culture during its tremendous growth. By making data-driven decisions a priority, PopSockets ensures maximum efficiencies within the company, and protects the quality of its product for customers during its ongoing global growth. ‘We strive to run our business by the numbers because if you’re not using data to measure and increase the performance of the business, you’re going to fail inevitably,’ said Steven Mangold, senior business intelligence and analytics manager at PopSockets. ‘Massive growth creates a real challenge. We had to create an ecosystem where our employees could come ask data-based questions, receive an impactful answer and have the confidence to keep coming back to the well. We created a market segment at PopSockets and by implementing Looker, we have the numbers to drive that business’.”

The release goes on, “PopSockets experienced a 70,000 percent growth from 2014 to 2017 and in order to do this effectively, a stable of reporting was essential. By providing employees with a tool that allowed them to do their jobs more efficiently and effectively, PopSockets is able to streamline the global finance process close time nearly in half and drive the success of its charity program… With Looker, PopSockets has real-time data to make important decisions and the finance department has automated and efficient tools to support sales, marketing, and operations. In addition to other benefits of deploying Looker, PopSockets is saving time and streamlining processes by limiting ad hoc reporting needs, including data presentation and related decisions required to ship, track, and account for products worldwide.”

Read more at Business Wire.

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