What Is a Data Lakehouse?

A data lakehouse is a data storage space containing unstructured and structured data. While data warehouses can store structured data and data lakes are designed for unstructured data, the data lakehouse was developed to provide a resource for both types of data. Data lakehouses allow users to combine the structure and features of a data warehouse with the low-cost […]

What Is a Data Management Platform?

A Data Management platform (DMP) is a tool where all your data can be collated and stored. Given the vast amounts of data we generate these days, it has become a much-needed business requirement.  Data Management platforms collate all your marketing, audience, and competitor data so that data analysis teams always have a reference point in place. […]

What Is a Data Mart?

A data mart is a subset of a data warehouse designed to service a specific business line or purpose. Data warehousing pioneer Ralph Kimball conceived of data marts to “begin with the most important business aspects or departments.” This bottom-up dimensional approach creates a user-friendly, flexible data scheme that delivers reports rapidly, without having to […]

What Is a Data Modeler?

A data modeler is a person who models data or documents software and business system designs. By doing this, a data modeler translates business needs into technical specifications. Developers and other IT members benefit from this when creating new data systems and troubleshooting and maintaining them. Data models promote consensus among developers, customers, and other […]

What Is a Data Scientist?

Data scientists emphasize rigor and performance when obtaining, scrubbing, exploring, modeling, and interpreting data. Data scientists provide a different context than data analysts to their work, through high-powered math. Josh Wills, a software engineer, once described a data scientist as a “person who is better at statistics than any software engineer and better at software […]

What Is a Data Silo?

Data silos have often had a negative connotation. They describe isolated data islands that appear or are discovered upon finding disjointed Data Management components. These include: Systems that cannot programmatically work with other systems because of older or incompatible code Fixed data that is controlled by one department or team but is cut off from […]

What Is a Data Strategy? Components and Uses

A Data Strategy is a reliable touchstone created by an organization for businesspeople to apply when confronting challenges in executing data activities to meet or support a business strategy. It offers direction when generating, updating, storing, and consuming data to better perform these tasks.  Managers use a Data Strategy to plan, assess, and synchronize data […]

What Is a Data Warehouse?

A data warehouse is a centralized repository that stores and provides decision-support data and aids workers engaged in reporting, query, and analysis. Data warehouses represent architected data schemas that make it easy to find relevant data consistently and research details in a stable environment. Data sources, including data lakes, can pipe data to a data warehouse. […]

What Is a Database Administrator (DBA)?

A database administrator (DBA) is a person who manages, maintains, and secures data in one or more data systems so that a user can perform analysis for business operations. DBAs take care of data storage, organization, presentation, utilization, and analysis from a technical perspective. The DBA job is transitioning from being database-centric to data-centric, as […]

What Is a Digital Transformation Strategy?

A digital transformation strategy is a detailed plan to improve and innovate existing business processes using digital technologies. An organization that can refine its operations and leverage automation can better support customers and allow employees to focus on activities requiring a more hands-on approach. Adopting digital technologies must be done in a way aligned with an organization’s […]