Click to learn more about author Assaf Egozi. In the first part of this series, Assaf Egozi discussed key drivers and barriers to adoption for using AI/ML to power business analysis. This follow-up article highlights practical ways that citizen data analysts are using the technology to drive value for their business. Citizen data analysts are […]
Location Analytics: Improving User Acquisition, Conversion, and Retention
Click to learn more about author Aditi Sinha. “Location” is critical for app-based delivery, logistics, and mobility companies. Who is this for? An app-based delivery company delivers whatever users order through their app right at the user’s location, anytime. On-demand companies, such as food delivery companies, supply chain companies like e-commerce businesses, hyperlocal delivery companies, […]
Big Data to the Rescue?
Click to learn more about author Evelyn Johnson. In a world ravaged by COVID-19, having access to the right data is literally a matter of life or death. Governments need authentic data for tracing the possible contacts of an infected person and identifying potential clusters. But that information gets accumulated on a day-to-day basis and […]
A Comparative Study of Business Intelligence and Analytics Market Trends
The global Business Intelligence and Analytics market this year has already reached or is nearing $16.9 Billion, according to Gartner. The BI and Analytics market has undergone a major transformation from an enterprise IT-led, record reporting system to business-driven self-service data explorations. This turnaround of trends in Business Intelligence (BI) and Analytics indicates a larger […]