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Still Not Convinced About Data Storytelling? Read This

Data on how organizations operate can inform how they make decisions across the board, no matter their size.  Gartner’s Data & Analytics Trends Report for 2021 included the use of “data and analytics as a core business function,” while IDC suggests that almost two-thirds (64%) of businesses believe data collection and analysis has “fundamentally changed the way […]

Four Data Analytics Trends to Watch

Now that 2021 has come to a close and leadership teams once again look to position their organizations for opportunities and challenges on the horizon, there’s no shortage of questions about what to expect in 2022 and beyond.  Will technology fix the global supply chain crisis? Will “citizen data analysts” become the most important people […]

How Data Analysts Are Helping Brands Evolve in a Data-Driven World

Data is one of the most important tools brands and retailers can use to effectively meet the needs of their customers. However, privacy concerns have altered how it will be collected going forward. Consumer consent has become critical, prompting Firefox, Safari, and Chrome – three of the world’s most popular web browsers – to take measures toward requiring consumers to opt […]

Data Science Trends in 2022

The year 2021 was out of the ordinary as global businesses struggled to keep afloat amid the pandemic. This unusual situation accelerated digitization in businesses, which led to a surge in “digital data.” This year witnessed a record number of hires of data scientist and data analyst positions as businesses realized that data-driven market intelligence […]