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The New CRM Platform from Mindmatrix and Zoho Offers Built-in Efficiency

By   /  August 25, 2017  /  No Comments

According to the press release, “Mindmatrix Partner Relationship management software now integrates with Zoho CRM bringing powerful Mindmatrix features to Zoho CRM. This integration offers greater channel partner visibility and makes channel operations and management more efficient. This is done by the use of key metrics, all available in one place. The Zoho integration happens at five levels— lead visibility, lead routing, playbooks, opportunity sync, and partner relationship management.”

It also stated that, “Mindmatrix PRM software integrates with Zoho on the contacts front, allowing bi-directional synchronization of lead data and opportunities between the two platforms. This bi-directional synchronization with Zoho CRM ensures that any opportunity created in either Zoho or the Mindmatrix Partner Relationship management software will be reflected in either place automatically. This also allows companies to manage and track leads and opportunities flowing in from multiple partner CRMs via Zoho— a single platform.”

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About the author

Charles Roe is the Digital Content Manager at DATAVERSITY. He is responsible for both the article and blogging programs, as well as the DATAVERSITY Training Center. He has been a professional freelance writer and copy editor for more 15 years, and has been writing for the Data Management industry since 2009. Charles has written on a range of industry topics in numerous articles, white papers, and research reports including Data Governance, Big Data, NoSQL technologies, Data Science, Cognitive Computing, Business Intelligence & Analytics, Information Architecture, Data Modeling, Executive Management, Metadata Management, and a host of others. Charles is backed with advanced degrees in English, History, and a Cambridge degree in Language Instruction. He worked for almost 20 years as an instructor of English, History, Culture, and Writing at the college level in the USA, Europe, and Turkey. He writes creatively in his spare time.

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