Click to learn more about author Arun Kumar. Excellent customer experience (CX) is no longer a “nice-to-have” – it’s a must. Fortunately for marketers, brands have access to droves of data to drive their CX. They just need to know how to optimize it. Today’s consumers are seeking a seamless and personalized CX. According to […]
NoSQL Databases: The Versatile Solution for Continuous Intelligence
Most businesses tend to rely on relational database management systems (RDBMS) to provide business insight, including continuous intelligence. Cloud relational databases have improved computing power they bring to the table, to handle more massive amounts of data. However, relational databases, even ones in the cloud, face two issues. They have a harder time with the […]
Is Unstructured Data the Future of Data Management?
Click to learn more about author Nahla Davies. In an increasingly tech-reliant world, data informs and powers much of our day-to-day lives. Data can be used to enhance AI capabilities, create personalized experiences, or be applied in medical research to help save lives. However, the biggest question remains: What is the best method to store, […]
What Is Artificial Intelligence (AI)?
According to the SAS Institute: “Artificial intelligence (AI) makes it possible for machines to learn from experience, adjust to new inputs and perform human-like tasks. Most AI examples that you hear about today – from chess-playing computers to self-driving cars – rely heavily on deep learning and natural language processing. Using these technologies, computers can […]
5 Critical Factors to Consider When Choosing a Data Warehouse Solution
Click to learn more about author Ammar Ali. We have seen an unprecedented increase in modern data warehouse solutions among enterprises in recent years. Experts believe that this trend will continue: The global data warehousing market is projected to reach $51.18 billion by 2028. The reason is pretty obvious – businesses want to leverage the power of data […]
So You Want to be a Big Data Analyst?
With the increasing use of big data by organizations in every field, the need for big data analysts will continue to grow. Big data analysts examine vast amounts of varied data. They uncover hidden patterns, customer preferences, and market trends. One of the primary differences between a big data analyst and a data scientist is […]
Denodo Demo: Data Virtualization and Data Integration Update — Building a Modern Enterprise Data Architecture with AI and Active Metadata
Download the slides here>> Gartner projects by 2022, 60% of all organizations will implement data virtualization as one key delivery style in their data integration architecture. Denodo again is a Leader in the 2021 Gartner Magic Quadrant for Data Integration Tools and named the Best Data Virtualization Solution in DBTA’s 2021 Readers’ Choice Awards. In Gartner’s […]
Enterprise Analytics Trends
Evan Terry, Chief Analytics Officer at Velocity Mortgage Capital said that enterprise analytics technology is increasingly sophisticated, due to machine learning, artificial intelligence (AI), and streaming analytics, but you can’t benefit from these advancements without a solid foundation. “There’s a real interplay there between the foundational and the advanced.” Terry discussed these interplays during his […]
The Declarative Approach in a Data Playground
Click to learn more about author Michele Iurillo. One of the most fascinating things I’ve found at my current organization is undoubtedly the declarative approach. It is something so simple and so powerful. In my first business intelligence endeavors, there were data normalization issues; in my Data Governance period, Data Quality and proactive Metadata Management were the critical points. But […]
A Brief History of Analytics
Historically speaking, a simple definition of analytics is “the study of analysis.” A more useful, more modern description would suggest “data analytics” is an important tool for gaining business insights and providing tailored responses to customers. Data analytics, sometimes abbreviated to “analytics,” has become increasingly important for organizations of all sizes. The practice of data […]