Tag Archive for Big Data

The Big Data Revolution’s Third Phase

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by Angela Guess Sumit Sadana recently wrote for Re/code, “Back in the pre-Internet era of the ’70s and ’80s, computer enthusiasts and researchers used “sneakernet” — loading information onto a portable storage device and walking it over, as a way to move large files. With the advent of Big Data, it’s making a comeback. ‘If…

OTLP, OLAP, and Data Culture

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by Angela Guess Mark Hargraves recently wrote for Smart Data Collective, “Why is data modeled into different formats?  What we have been told over the years is it is based on the need of the system.  If it is a transactional based system then data needs to be modeled into the OTLP [on line transactional…

Beware These 3 Big Data False Promises

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by Angela Guess Bain & Company recently wrote in Forbes, “Big data solution providers make big promises. Just plug your data into our solution, they say, and we’ll deliver a stream of insights that allow you to improve marketing productivity, customer experience quality and service operations efficiency. It’s like the initial euphoria of the CRM…

The Empathy Problem with Mind-Boggling Big Data

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by Angela Guess Martin Harrison recently wrote for The Guardian, “It’s a little unclear whether Joseph Stalin actually said, “the death of one man is a tragedy; the death of millions is a statistic”, but it seems about right. The number of lives the Soviet dictator ended is so large that it is mind-boggling. And…

Big Data Requires Elastic Infrastructure

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by Angela Guess Matt Asay recently wrote for Tech Republic, “As companies struggle to make sense of their increasingly big data, they’re laboring to figure out the morass of technologies necessary to become successful. However, many will remain stymied, because they keep trying to fit a necessarily fluid process of asking questions of one’s data…

Why Your Business Needs a Big Data Strategy

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by Angela Guess David A. Kelly of Teradata recently wrote in Forbes, “Whether you fully believe the hype or not, big data will continue to have a fundamental impact on your business over the next few years. Yet jumping on the big data bandwagon can backfire in a very expensive way without a concise blueprint…

Machine Learning Is the Next Frontier of Big Data Innovation

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by Angela Guess Andrew Brust recently wrote for ZDnet, “Machine learning is the next frontier in Big Data innovation. And the cloud is the next frontier within that frontier. Almost five years ago, Google launched its Prediction API cloud-based machine learning service. This past July, Microsoft launched its Azure Machine Learning (Azure ML) service as…

Taking Big Data to the Bank

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by Angela Guess Russ Banham of CenturyLink recently wrote in Forbes, “A customer walks into the bank to make a deposit, greets the teller and, out of the blue, she’s asked if she would like a second mortgage. Is this any way to serve a valued customer? Not if she isn’t in the market for…

Gartner’s 3 Big Data Trends to Watch for Business Intelligence

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by Angela Guess Doug Laney of Gartner recently wrote in IT World Canada, “Big data has given businesses a window into valuable streams of information from customer purchasing habits to inventory status. However, internal data streams give only a limited picture, especially with the growth of digital businesses. Gartner has identified three trends that describe…

Delivering Better Customer Experience with Big Data & Machine Learning

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by Angela Guess Forbes contributor Kurt Marko recently wrote, “Collecting, correlating and analyzing data from customer interactions across channels is the key to transforming the customer experience from nightmare to nirvana. The nexus of big data and machine learning in all its forms, including predictive analytics and even neural network deep learning, are the underpinnings…