For businesses everywhere, 2024 was a wake-up call – and not the gentle kind. Major data breaches and catastrophic outages made headlines, reminding us all that data backup isn’t a “nice-to-have” but rather a mission-critical strategy. Let’s recap the year: These high-profile failures weren’t just cautionary tales; they were full-blown cautionary sagas. The key takeaway? […]
Data’s Dangerous Journey: Protecting Information from Source to Destination
Given that data is the lifeblood of modern enterprises, the specter of data breaches looms large. The 2024 Snowflake data breach sent shockwaves through the tech industry, serving as a stark reminder of the ever-present threats in data management. While the cause of the breach came down to a combination of an aggressive hacking campaign […]
The Legal Necessity of Secure Data Erasure in Preventing Data Breaches
A data breach is like the iceberg that sank the “unsinkable” Titanic – it can swiftly bring down even the most powerful organizations. In today’s data-driven world, as per IBM’s 2024 report, the cost of data breaches has skyrocketed to $4.88 million per incident globally, while in the United States, this figure is almost double at $9.36 million […]
Why Your CRM May Cause Your Next Data Breach
In the fast-paced world of sales today, every customer interaction holds significant value. Reps grab phone numbers for calls and texts, get home addresses for sending out swag, and even note health updates (like a meeting having to be rescheduled due to the customer having Covid). While these actions often come from good intentions, aiming […]
What Is Sensitive Data Exposure and How Can It Be Avoided?
Organizations nowadays process tons of consumer data every day. This data ranges from the standard – names, email addresses, etc. – to personally identifiable information, like social security numbers and banking credentials. And while this type of data is an asset, especially for businesses, accidentally revealing it and causing sensitive data exposure can be very […]
What’s Driving the Increase in Cyberattacks?
According to my company’s State of the SIEM survey, 97% of security professionals report being confident in their ability to stop adversaries and cyberattacks. Yet, 83% of organizations suffered more than one data breach last year. It’s hard to be a security professional and not look at the glass half-empty. What’s causing the disconnect? Our survey has some of the […]
How Zero Trust Can Help Prevent Data Breaches
Data breaches occur when sensitive information, such as financial data, personal identities, or confidential business information, is accessed and potentially disclosed to unauthorized parties. This can happen due to various reasons such as hacking, malware, human error, or weak security measures. The consequences of a data breach can be significant and far-reaching, including: Common Types […]
The ABCs of Successful Digital Transformation
Modernizing and streamlining company processes to efficiently operate in today’s hybrid world has become critical. With promises of increasing revenue, providing improved experiences, and bringing innovation, it is no wonder that the market for digital transformation (DT) is predicted to grow to $3.4 trillion by 2026. As companies continue their quest toward successful digital transformation, leaders globally […]
How Zero-Party Data Can Build Consumer Trust
In 2020, Forrester Research came up with a phrase that’s since become a buzzword among many marketers: zero-party data. Essentially, zero-party data is information that individuals proactively and freely supply to companies, so it’s reliable and meaningful. By contrast, first-, second-, and third-party data are not proactively provided by the individual to the company that is requesting […]
How to Become a Data Security Analyst
A data security analyst, also known as an information security analyst, is responsible for monitoring and analyzing network activity to identify potential threats or risks. Data security analysts primarily analyze data, conduct research, and use complex analytical tools to address problems related to confidentiality, availability, and integrity of data in an organization. Data security analysts […]