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How Zero-Party Data Can Build Consumer Trust

In 2020, Forrester Research came up with a phrase that’s since become a buzzword among many marketers: zero-party data. Essentially, zero-party data is information that individuals proactively and freely supply to companies, so it’s reliable and meaningful. By contrast, first-, second-, and third-party data are not proactively provided by the individual to the company that is requesting […]

What Jeopardizes Your Private Data the Most?

Breached, leaked, or exposed private data is a cause of worry for any individual or organization. It opens the door for further criminal activity such as identity theft and can damage the company’s finances and reputation. To prevent the aftermath of compromised information, businesses have been investing more than ever in building their cybersecurity architecture to strengthen […]

A SQL Server Solution That Developers Should Know

Microsoft SQL Server is a critical database server for software developers, helping to store and retrieve data that other software applications request. That’s why SQL Server developers are in such high demand – and command average salaries close to six figures. Yet while SQL Server remains a go-to relational database management system, it has some significant […]

Cloud Computing vs. Edge Computing: What’s the Difference?

Much has been said about the mass migration towards cloud-based computing, known by most simply as “the cloud.” Organizations worldwide have shifted to the cloud for better security, scalability, and efficiency. However, much less is known about edge computing, another influential technology gaining traction. Edge computing is increasingly becoming the IT infrastructure of choice for enterprises that […]

Scaling Data Access Governance

The rise of data lakes and adjacent patterns such as the data lakehouse has given data teams increased agility and the ability to leverage major amounts of data. However, this ability comes with potential consequences. Constantly evolving data privacy legislation and the impact of major cybersecurity breaches has led to the call for responsible data […]

How to Become a Data Security Analyst

A data security analyst, also known as an information security analyst, is responsible for monitoring and analyzing network activity to identify potential threats or risks. Data security analysts primarily analyze data, conduct research, and use complex analytical tools to address problems related to confidentiality, availability, and integrity of data in an organization. Data security analysts […]

Are Verifiable Credentials Paving the Way for Reinforced Digital Privacy?

Whether we’re booking a flight or shopping online, we must go through multiple authentication processes to prove our identity. And that’s quite important from an infosec perspective.  However, proving our identities doesn’t necessarily need to be a complicated process, as the slightest bit of friction in authentication could be the reason for customers to switch […]

4 Essential Tools for DevSecOps Teams

DevSecOps (short for Development, Security, and IT Operations) extends the principles of DevOps to include secure development practices.  DevOps is a development method designed to create, test, and release software quickly, with high quality, and with the ability to rapidly respond to customer needs. This is achieved through task automation and management tools that streamline […]